Overview
Ines Flax is a luxury real estate advisor with ONE Sotheby's International Realty and one of South Florida's leading real estate professionals. With more than 25 years of experience and over $500 million in career sales, she specializes in Miami Beach's premier waterfront and luxury properties. Known for her personalized service, market expertise, and results-driven approach, Ines has built a reputation for representing some of South Florida's most exclusive homes while delivering a premium client experience that reflects the prestige of the luxury real estate market.
My Role
I managed Ines Flax's Facebook and Instagram accounts, establishing a cohesive brand identity, visual style, and voice that reflected the quality and prestige of her luxury real estate business. I developed branded content, wrote captions, researched social media trends, engaged with other real estate professionals, and responded to direct messages to foster community and strengthen client relationships. Through a strategic, consistent approach, I increased Instagram followers by more than 830%, significantly expanding the brand's reach, visibility, and online presence.
Scope of Work
Brand Identity, Social Media Management, Social Media Content Creation, Social Media Strategy
